In the ever-evolving landscape of the insurance industry, the phenomenon known as "social inflation" is proving to be a formidable challenge, significantly outpacing economic inflation and reshaping the sector's dynamics. Recent data from AM Best highlights that over the last decade, claims costs for various lines including commercial auto, professional liability, product liability, and directors and officers liability have surged, with social inflation as the primary driver.
Social inflation refers to the rise in insurance claims costs due to societal and cultural shifts in attitudes towards litigation. Unlike economic inflation, which can be quantified based on historical data, social inflation is less predictable and more difficult to manage. This unpredictability stems from factors such as increased legal activity, larger jury awards, and the broader propensity of the public toward suing.
The legal landscape has significantly influenced social inflation. For instance, the COVID-19 pandemic catalyzed an increase in attorney involvement across commercial lines, with more than 176,000 television ads for legal services mentioning COVID-19 aired between March 2020 and December 2020. This heightened legal activity has led to a spike in lawsuits, further complicated by third-party litigation funding, which prolongs legal proceedings and contributes to outsized jury awards.
The financial ramifications of social inflation are profound. Loss severity in areas like excess liability and umbrella coverage has risen by an average of 11.1% over the last decade, significantly higher than the economic inflation rate. This rise in loss severity necessitates insurers to recalibrate their pricing models, increase policy prices, and bolster their reserves to accommodate higher expected losses.
To navigate these turbulent waters, insurers are focused on understanding the exposures within their portfolios and implementing strategies to mitigate large losses. This includes strengthening reserve practices, especially in lines like commercial auto and general liability, where loss impacts are becoming more pronounced due to social inflation.
Looking ahead, the insurance industry must brace for the continued challenges caused by social inflation. Moody’s Ratings predicts that this phenomenon will compel property and casualty insurers to persist in raising prices and enhancing their reserve strategies to manage the financial strain. As social dynamics evolve, the ability of insurers to adapt and manage these shifts will be crucial in maintaining stability and profitability in the face of rising claim costs.
In conclusion, while social inflation presents significant challenges, it also allows the insurance industry to refine its risk assessment and management approaches. By staying informed and proactive, insurers can better navigate the complexities introduced by changing societal norms and continue to provide essential services to their clients in an increasingly litigious world.