Running a business with just one employee gives you independence and flexibility, but health insurance is often one of the biggest question marks. Many solo business owners in Johnson City, Kingsport, and Bristol are unsure what options actually apply to them and where to start.
This guide explains the most common and consistently available health insurance paths for a one-employee business, using information that remains relevant throughout 2026.
One of the most common misunderstandings is that owning a business automatically means you qualify for a traditional employer health insurance plan. In practice, health insurance options for a one-employee business usually look very similar to individual coverage.
According to HealthCare.gov, business owners who do not have employees other than themselves (or their spouse) are generally directed toward individual health insurance options, rather than employer-sponsored plans.
Plain-English takeaway:
If you are the only person working in your business, your health insurance choices typically fall under individual coverage, not traditional employer plans.
For most one-employee businesses, the most practical and widely available solution is individual health insurance purchased through the Individual Marketplace.
HealthCare.gov specifically identifies individual coverage as the primary option for self-employed individuals and owner-only businesses.
Tri-Cities example:
A consultant in Johnson City, a tradesperson in Kingsport, or a small service business owner in Bristol will typically find individual coverage to be the most accessible option when operating solo.
Some small employers explore reimbursement-based benefits instead of offering a traditional health plan. These arrangements allow a business to set a fixed monthly amount that can be used toward health-related expenses, rather than choosing a single insurance policy.
HealthCare.gov outlines reimbursement-based options designed for small employers that do not offer group health insurance.
At a high level:
Because structures and suitability vary, reimbursement-based benefits are usually discussed as part of a broader planning conversation rather than a default starting point.
For most one-employee businesses in the Tri-Cities, the decision framework is straightforward:
Individual health insurance may be the right fit if:
Reimbursement-based options may be worth exploring if:
Veritas Risk Management works with small business owners across Johnson City, Kingsport, and Bristol to help them understand which health insurance options actually apply based on how their business is structured today.
Our focus is clarity, not complexity:
If I own a business and have no employees, where should I start?
HealthCare.gov directs most self-employed individuals and owner-only businesses to individual health insurance options.
Is individual coverage a “step down” from employer coverage?
No. For many one-employee businesses, individual coverage is the most appropriate and commonly used solution.